Check out this wonderful job we did!
Lucianne
Formerly known as Luci Money, Lucianne is London-based Afrobeats artist, actress and football club owner looking to showcase her ingenuity in the Nigerian music industry.
- Artist Development | Digital PR | Radio Promotion
- Lucianne
Goal
Process
We took a strategic approach to adopt different media channels with the goal of increasing visibility for Lucianne. We needed to communicate her essence as a British-Nigerian, multitalented Afrobeats artist to her current and prospective fans, encouraging them to appreciate what she meant to the Afrobeats industry.
We curated compelling press releases and created social media sensation for her upcoming projects by engaging influencers in the industry. We also adopted post release PR that included tours (TV and Radio) within the UK and West Africa to create a long lasting impression.
Outcome
Want to do business with us?
If you’re interested in refreshing your brand or launching a new brand, let’s talk.
Want to do business with us?
If you’re interested in refreshing your brand or launching a new brand, let’s talk.